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Seto Brigade: Crafting a Future of Strength, Heritage, and Peace through Fashion

As the creative minds behind Seto Brigade delve into the design process, their vision for the brand becomes clear. They are not just creating a fashion line; they are weaving a tangible narrative of strength, heritage, and the aspiration for peace - a narrative encapsulated in the form of military-style

Steven Alber profile image
by Steven Alber
Seto Brigade: Crafting a Future of Strength, Heritage, and Peace through Fashion

As the creative minds behind Seto Brigade delve into the design process, their vision for the brand becomes clear. They are not just creating a fashion line; they are weaving a tangible narrative of strength, heritage, and the aspiration for peace - a narrative encapsulated in the form of military-style clothing inspired by Seto culture.

In the color palette, designers will pay homage to Setomaa's natural landscape, with earthy tones like forest greens, deep browns, and muted greys taking center stage. Bold accents of red and royal blue, reminiscent of the rich Seto folk art traditions, will punctuate the collection, adding vibrancy and contrast to the earthy palette.

The traditional Seto attire, known for its voluminous skirts, intricately embroidered blouses, and woven sashes, will serve as a key inspiration for the women's line. Designers are planning to incorporate elements reminiscent of the Napoleonic era, such as form-fitting jackets with brass buttons and gold braid. The skirts will retain their traditional flare, yet they will be redesigned for practicality and modern appeal, creating a harmonious blend of strength and femininity.

The men's line is envisioned to embrace the practicality and utilitarian aesthetics of the military style. Cargo pants, hooded parkas, and bomber jackets are some of the key pieces currently under consideration. To lend authenticity, subtle nods to Seto men's attire, such as embroidered detailing on the chest pockets and sashes used as belts, are set to be incorporated into the designs.

The choice of durable materials will ensure that the Seto Brigade collection is not just stylish but also resilient enough to withstand everyday rigors. Heavy cotton, denim, and wool are amongst the textiles currently being considered, offering both comfort and resilience.

The designers are also planning to create a range of accessories to complement the clothing line. Drawing inspiration from military gear, they are considering items such as leather boots, belts, buckles, and aviator sunglasses. Additionally, touches of Seto folk art might appear in the form of embroidered bags and jewelry, enabling the brand's patrons to personalize their look.

In essence, Seto Brigade is set to offer a unique style that fuses the practicality of military wear, the earthiness of Seto attire, and the elegance of high fashion. The brand's ethos, embodied in its future collections, will be a statement of resilience, a celebration of cultural identity, and a plea for peace.

As the designers work on transforming this vision into reality, it's important to note that the ultimate goal of Seto Brigade transcends fashion. By championing a style rooted in Setomaa’s heritage, Seto Brigade aspires to serve as a beacon of unity and strength, reinforcing Estonia's stance for peace in the face of potential adversities.

Steven Alber profile image
by Steven Alber

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